Vitamin C is one natural substance in which we appear to put much faith: in the UK, we spend \u00a330 million a year on this supplement alone. It is a commonly held belief that vitamin C can help in the prevention of a wide range of conditions. For instance, many of us use it to ward off colds and flu in the winter.<\/p>\n
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Yet, a recent study published in the Medical Journal of Australia found that taking large doses of vitamin C did nothing to help reduce the duration of winter infections.<\/p>\n
Despite its healthy image, could it be that vitamin C’s benefits have been overstated? Vitamin C is known to have a number of functions in the body, including an ability to kill several types of viruses.<\/p>\n
In addition, vitamin C can stimulate the immune system in a number of ways. These effects mean that, in theory, vitamin C should be able to help combat viral infections such as cold and flu.<\/p>\n
In fact, there is good scientific evidence which shows that relatively large doses of vitamin C (typically 1.5-4g per day, taken in divided doses) reduces the duration of the common cold by about a third.<\/p>\n
How, then, could it be that the recent study published in the Medical Journal of Australia (MJA) failed to show any benefit from vitamin C?<\/p>\n
I have looked very carefully at this study and have concluded that it is seriously flawed. It is well known\u00a0that the earlier vitamin C treatments started after symptoms of cold or flu became apparent, and were more effective as a result.<\/p>\n
Don’t be fooled into thinking that all Vitamin C products are the same. Berocca a trade name given to a tube of tablets that dissolve in water and are aimed at people who want to stay healthy.<\/p>\n
These tablets are packed full of other chemicals, so surely we are back to square one when the company is Bayer, a massive chemical company with millions behind the marketing.<\/p>\n
When a company has so much money to throw behind a product, and create all the great advertising that loads of people end up taking the tablets every morning, how on earth does a small company like Body by nature supplements who have without question a quality supplement in the form of a Cherry Vitamin C which is far better on the stomach than any Berocca or other Citrus vitamin C stand a chance to tell the world.<\/p>\n
One way is to shout as we do and tell all our loyal customers who take our Cherry Vitamin C to tell others, and they do. We find that once one person tries our Cherry Vit C, they stay with it.<\/p>\n
Our own marketing shows us that nearly everyone who buys the Cherry C buys again. We supply this supplement as a Wholefood, and early research testifies to their superb bio-efficacy. Even if you don’t know what this means, your body will thank you for taking it.<\/p>\n","protected":false},"excerpt":{"rendered":"
Vitamin C is one natural substance in which we appear to put much faith: in the UK, we spend \u00a330 million a year on this supplement alone. It is a commonly held belief that vitamin C can help in the prevention of a wide range of conditions. For instance, many of us use it to ward off colds and flu in the winter.<\/p>\n","protected":false},"author":1,"featured_media":978,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-976","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"\n